Post-launch optimization checklist
- Week 1: analyze the first conversations — identify recurring questions.
- Week 2: enrich the knowledge base with answers to frequently asked questions.
- Week 3: adjust escalation rules based on observed handoffs.
- Month 1: analyze the automation rate — target > 70% autonomous conversations.
- Month 2: A/B test the welcome message and email capture CTA.
- Month 3: evaluate Revenue influenced and calculate ROI.
Updated on May 13, 2026